
Digital marketing involves promoting brands, products, or services using online platforms like websites, social media, and email. It helps businesses connect with their audience and drive measurable growth.

SEO is the practice of optimizing websites to improve their visibility on search engines like Google. It enhances organic traffic by targeting relevant keywords and improving site performance.

SMM uses platforms like Facebook, Instagram, and LinkedIn to build brand presence and engage users. It involves creating content, running ads, and analyzing results for strategic growth.

Content writing focuses on crafting clear, engaging, and relevant material for websites, blogs, and digital platforms. It helps communicate brand value and supports SEO and marketing goals.

Web developement involves creating the visual layout, structure, and user interface of websites. It ensures a seamless and attractive user experience across devices, balancing function with aesthetics.

AI refers to computer systems that simulate human intelligence, including learning, reasoning, and decision-making. It's widely used in automation, data analysis, and enhancing user experiences.